I’m in Oslo for Kunnskapsorganisasjonsdagene, which my dear friend Google Translate tells me is Knowledge Organization Days. I have been in Oslo a few times before — yes, once in winter, which was as cold as Boston but far more usable — and am always re-delighted by it.

Alex Wright is keynoting this morning. The last time I saw him was … in Oslo. So apparently Fate has chosen this city as our Kismet. Also coincidence. Nevertheless, I always enjoy talking with Alex, as we did last night, because he is always thinking about, and doing, interesting things. He’s currently at Etsy , which is a fascinating and inspiring place to work, and is a professor interaction design,. He continues to think about the possibilities for design and organization that led him to write about Paul Otlet who created what Alex has called an “analog search engine”: a catalog of facts expressed in millions of index cards.

Alex begins by telling us that he began as a librarian, working as a cataloguer for six years. He has a library degree. As he works in the Net, he finds himself always drawn back to libraries. The Net’s fascination with the new brings technologists to look into the future rather than to history. Alex asks, “How do we understand the evolution of the Web and the Net in an historical context?” We tend to think of the history of the Net in terms of computer science. But that’s only part of the story.

A big part of the story takes us into the history of libraries, especially in Europe. He begins his history of hypertext with the 16th century Swiss naturalist Conrad Gessner who created a “universal bibliography” by writing each entry on a slip of paper. Leibniz used the same technique, writing notes on slips of paper and putting them in an index cabinet he had built to order.

In the 18th century, the French started using playing cards to record information. At the beginning of the 19th, the Jacquard loom used cards to guide weaving patterns, inspiring Charles Babbage to create what many [but not me] consider to be the first computer.

In 1836, Isaac Adams created the steam powered printing press. This, along with economic and social changes, enabled the mass production of books, newspapers, and magazines. “This is when the information explosion truly started.”

To make sense of this, cataloging systems were invented. They were viewed as regimented systems that could bring efficiencies … a very industrial concept, Alex says.

“The mid-19th century was also a period of networking”: telegraph systems, telephones, internationally integrated postal systems. “Goods, people, and ideas were flowing across national borders in a way they never had before.” International journals. International political movements, such as Marxism. International congresses (conferences). People were optimistic about new political structures emerging.

Alex lists tech from the time that spread information: a daily reading of the news over copper wires, pneumatic tubes under cities (he references Molly Wright Steenson‘s great work on this), etc.

Alex now tells us about Paul Otlet, a Belgian who at the age of 15 started designing his own cataloging system. He and a partner, Henri La Fontaine, started creating bibliographies of disciplines, starting with the law. Then they began a project to create a universal bibliography.

Otlet thought libraries were focused on the wrong problem. Getting readers to the right book isn’t enough. People also need access to the information in the books. At the 1900 [?] world’s fair in Paris, Otlet and La Fontaine demonstrated their new system. They wanted to provide a universal language for expressing the connections among topics. It was not a top-down system like Dewey’s.

Within a few years, with a small staff (mainly women) they had 15 million cards in their catalog. You could buy a copy of the catalog. You could send a query by telegraphy, and get a response telegraphed back to you, for a fee.

Otlet saw this in a bigger context. He and La Fontaine created the Union of International Associations, an association of associations, as the governing body for the universal classification system. The various associations would be responsible for their discpline’s information.

Otlet met a Scotsman named Patrick Geddes who worked against specialization and the fracturing of academic disciplines. He created a camera obscura in Edinburgh so that people could see all of the city, from the royal areas and the slums, all at once. He wanted to stitch all this information together in a way that would have a social effect. [I’ve been there as a tourist and had no idea!] He also used visual forms to show the connections between topics.

Geddes created a museum, the Palais Mondial, that was organized like hypertext., bringing together topics in visually rich, engaging displays. The displays are forerunners of today’s tablet-based displays.

Another collaborator, Hendrik Christian Andersen, wanted to create a world city. He went deep into designing it. He and Otlet looked into getting land in Belgium for this. World War I put a crimp in the idea of the world joining in peace. Otlet and Andersen were early supporters of the idea of a League of Nations.

After the War, Otlet became a progressive activist, including for women’s rights. As his real world projects lost momentum, in the 1930s he turned inward, thinking about the future. How could the new technologies of radio, television, telephone, etc., come together? (Alex shows a minute from the documentary, The Man who wanted to Classify the World.”) Otlet imagines a screen and television instead of books. All the books and info are in a separate facility, feeding the screen. “The radiated library and the televised book.” 1934.

So, why has no one ever heard of Otlet? In part because he worked in Belgium in the 1930s. In the 1940s, the Nazis destroyed his work. They replaced his building, destrooying 70 tons of materials, with an exhibit of Nazi art.

Although there are similarities to the Web, how Otlet’s system worked was very different. His system was a much more controlled environment, with a classification system, subject experts, etc. … much more a publishing system than a bottom-up system. Linked Data and the Semantic Web are very Otlet-ish ideas. RDF triples and Otlet’s “auxiliary tables” are very similar.

Alex now talks about post-Otlet hypertext pioneers.

H.G. Wells’ “World Brain” essay from 1938. “The whole human memory can be, and probably in a shoirt time will be, made accessibo every individual.” He foresaw a complete and freely avaiable encyclopedia. He and Otlet met at a conference.

Emanuel Goldberg wanted to encode punchcard-style information on microfilm for rapid searching.

Then there’s Vannevar Bush‘s Memex that would let users create public trails between documents.

And Liklider‘s idea that different types of computers should be able to share infromation. And Engelbart who in 1968’s “Mother of all Demos” had a functioning hypertext system.

Ted Nelson thought computer scientists were focused on data computation rather than seeing computers as tools of connection. He invnted the term “hypertext,” the Xanadu web, and “transclusion” (embedding a doc in another doc). Nelson thought that links always should be two way. Xanadu= “intellectual property” controls built into it.

The Internet is very flat, with no central point of control. It’s self-organizing. Private corporations are much bigger on the Net than Otlet, Engelbart, and Nelson envisioned “Our access to information is very mediated.” We don’t see the classification system. But at sites like Facebook you see transclusion, two-way linking, identity management — needs that Otlet and others identified. The Semantic Web takes an Otlet-like approach to classification, albeit perhaps by algorithms rather than experts. Likewise, the Google “knowledge vaults” project tries to raise the ranking of results that come from expert sources.

It’s good to look back at ideas that were left by the wayside, he concludes, having just decisively demonstrated the truth of that conclusion :)

Q: Henry James?

A: James had something of a crush on Anderson, but when he saw the plan for the World City told him that it was a crazy idea.

[Wonderful talk. Read his book.]